Last updated: Jan 01 2025
Company name: Divert Digital Ltd
Registered address: HealthAid® House, Marlborough Hill Harrow, Middlesex, HA1 1UD
Email: tristan@divertdigital.com
Website: https://www.divertdigital.com
At Divert Digital Ltd (“we”, “us”, “our”), we respect your privacy and are committed to protecting your personal data.
This Privacy Policy explains how we collect, use, and protect information when you visit our website, contact us, or use our digital services, including web and app development, no-code development, and AI automation builds.
We comply fully with the UK General Data Protection Regulation (UK GDPR), Data Protection Act 2018, and Privacy and Electronic Communications Regulations (PECR).
Divert Digital Ltd is a UK-based digital development company providing:
Web and mobile app development
No-code and low-code solutions
AI automation systems
Digital transformation consulting
We are the Data Controller for the personal information collected through our website and in relation to our services.
We collect data in several ways:
You may provide personal information when you:
Enquire about our services
Request a proposal or quote
Subscribe to newsletters or updates
Communicate with us via email, phone, or contact forms
This information may include:
Name
Company name
Email address
Telephone number
Project details or business requirements
Any other information you choose to share
When you use our website, we may automatically collect:
IP address
Browser type and version
Device and operating system details
Website usage data (e.g. pages visited, time on page, referring URL)
We use this data for analytics, website performance, and cybersecurity.
We may receive limited information from:
Analytics providers such as Google Analytics or Meta Pixel
Payment processors, if you purchase services online
Referrals or partners who introduce you to us
We use your personal data for the following purposes:
| Purpose | Lawful Basis |
|---|---|
| Responding to enquiries and service requests | Legitimate interests |
| Preparing proposals and contracts | Performance of a contract |
| Providing agreed services | Performance of a contract |
| Managing payments, billing, and accounts | Legal obligation / Performance of a contract |
| Sending updates, news, or marketing (if opted in) | Consent |
| Analysing site usage and improving performance | Legitimate interests |
| Complying with legal or regulatory obligations | Legal obligation |
We do not use your data for automated decision-making or profiling.
We will only share your personal data where necessary and with trusted third parties who help us operate our business, including:
Hosting and infrastructure providers – we may use GoDaddy and Linode for website or project hosting, ensuring all data centres are UK/EU-based or covered by appropriate safeguards.
Email and communication tools – such as Google Workspace, Microsoft 365, or similar.
Analytics and marketing providers – including Google Analytics and Meta Pixel.
Professional advisers – such as accountants and legal advisers.
Payment processors – if applicable, for invoicing and payment management.
All third parties are required to process your data securely and only in accordance with our instructions.
We will never sell or rent your personal information.
If any of our service providers process data outside the UK (for example, in the EU or US), we ensure appropriate safeguards are in place, such as:
UK adequacy decisions, or
Standard Contractual Clauses (SCCs) approved by the UK Information Commissioner’s Office (ICO).
We retain personal data only for as long as necessary to fulfil the purposes we collected it for, including:
maintaining client records,
meeting accounting and legal obligations, and
resolving any potential disputes.
Generally:
Client project data – retained for up to 6 years after completion (for legal and reference purposes).
Enquiry or contact form data – retained for up to 12 months if no contract is formed.
Marketing contact details – retained until you withdraw consent.
We use appropriate technical and organisational security measures to protect your data, including:
SSL encryption on our website,
secure password-protected systems,
limited access to authorised personnel only, and
data backups and monitoring for potential threats.
Although no system is 100% secure, we take every reasonable step to safeguard your information.
Under UK GDPR, you have the following rights:
Access – to request a copy of your personal data.
Rectification – to correct inaccurate or incomplete information.
Erasure – to request deletion of your personal data (“right to be forgotten”).
Restriction – to limit processing in certain situations.
Portability – to receive your data in a transferable format.
Objection – to processing based on legitimate interests or direct marketing.
We may need to verify your identity before fulfilling your request.
Our website uses cookies to:
enable site functionality and security,
understand visitor usage patterns (via Google Analytics),
and improve performance.
You can manage or disable cookies through your browser or via our cookie consent banner.
For full details, please read our Cookie Policy.
We may send marketing emails about digital services, events, or insights only if you have opted in or are an existing client.
You can unsubscribe at any time by clicking the link in our emails or contacting us directly.
Our website may contain links to external sites.
We are not responsible for their content or privacy practices, and we encourage you to review their privacy policies before submitting personal data.
We may update this Privacy Policy from time to time to reflect legal or operational changes.
The latest version will always be published on this page with the revised date shown above.
If you have any questions or requests regarding this Privacy Policy or your personal data, please contact:
📧 tristan@divertdigital.com
📮 HealthAid® House, Marlborough Hill Harrow, Middlesex, HA1 1UD
If you are not satisfied with our response, you have the right to complain with:
Information Commissioner’s Office (ICO)
Website: https://ico.org.uk
Telephone: 0303 123 1113
